Digital transformation keynote · Live, online and hybrid
Digital transformation keynote: digitalization that works in everyday business
Keynote and impulse talk on digitalization and digital transformation for congresses, conferences, kickoffs and management meetings – hands-on, with humor and steps your team can apply from Monday.
Key takeaways
- Digital transformation keynote by Thorsten Jekel: keynote (45–90 minutes) or impulse talk – in English and German, live on stage, online or hybrid.
- Practice over theory: digitalization made tangible – with examples from 38 years of IT and business practice, from sales to top management.
- Tailored to your audience: industry, occasion and prior knowledge are aligned in a briefing call beforehand.
- Transparent fee: €6,900 plus VAT per keynote, plus €500 travel fee.
- References: including Coca-Cola, Rodenstock, Lufthansa Cargo, DATEV and German cooperative banks.
What the digital transformation keynote covers.
Every digital transformation keynote is tailored to occasion, industry and audience. These building blocks have proven themselves in practice:
Understanding digital transformation
What digitalization really means for your business model – beyond slogans and hypes.
Change that works
Why digitalization projects fail and how change succeeds: brain first, then technology.
Live demos on stage
Digital tools experienced live instead of on slides – your audience sees immediately what is possible today.
Bringing people along
How to win over even tech skeptics – with humor, respect and comprehensible first steps.
Productivity in everyday work
How teams measurably save time with digital tools – from Outlook to digital collaboration.
Outlook: AI in digital transformation
How Artificial Intelligence accelerates digitalization – and how to get started sensibly now.
Who the digital transformation keynote is for.
Banks & financial services
General meetings, client events and leadership conferences – with deep understanding of cooperative banks and savings banks.
Mid-market companies
Kickoffs, annual openings and client events – digitalization made understandable for teams without a tech background, with immediately actionable steps.
Corporations & associations
Congresses, conferences and management meetings – in English or German, also as opening or closing keynote.
Experience the keynote live.
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More InformationClosing keynote at Volksbank Raiffeisenbank Fürstenfeldbruck (in German)
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More InformationOnline talk on hybrid leadership from the professional video studio (in German)
What clients say about the keynote.

★★★★★
I got to know Thorsten Jekel as a speaker, moderator and project partner, and I particularly value his ability to convey digitalization and the use of new technologies in a very practical way.

★★★★★
A pioneer and role model for digitalization in companies. 'Brain first, then technology' epitomizes his working method.
Formats & fee.
- Keynote (45–90 minutes): €6,900 plus VAT, plus €500 travel fee.
- Impulse talk (from 20 minutes): ideal for conferences with a packed agenda.
- Workshop (half or full day): individual quote on request.
- Online and hybrid: from the professional video studio in broadcast quality.
All materials for organizers – press photos, bio and tech rider – are available under Downloads for organizers. How to win over skeptics is covered in the article How does a digital transformation talk win over tech skeptics?
How your digital transformation keynote works.
From the first enquiry to the follow-up there are five steps. Planning certainty matters more than showmanship: you know early what you get, what it costs and how much preparation time is needed on your side – in practice less than two hours.
- First call, free and without obligation: in about 30 minutes we clarify the occasion, the audience, your goal and the date. After that you know whether the keynote fits your event and which format is the right one.
- Proposal and date reservation: you receive a written proposal covering the fee, travel costs and the scope of services. The date is held for you, without obligation, until you decide.
- Briefing about four weeks ahead: in a video call we align industry, level of digitalization, the systems you use and the right practical examples. The keynote is tailored on that basis – nothing off the shelf.
- Tech check and the talk itself: on the event day, sound, light and the internet connection for the live demos are tested in good time. Before and after the keynote there is time to talk to your guests.
- Follow-up: your participants receive an overview of the tools shown and concrete first steps. On request, a deep-dive workshop or support for your digitalization project follows.
Frequently asked questions.
How long is the keynote?
The keynote usually runs 45 to 90 minutes – aligned with your agenda. For packed conference programs there is the impulse talk from 20 minutes; for more depth, half-day or full-day workshops.
Does the audience need a tech background?
No. The keynote is deliberately made for people without a tech background – from general meetings to management meetings. Those who want to go deeper get tool depth in live demos and workshops.
What does the keynote cost?
The fee for a keynote is €6,900 plus VAT, plus a €500 travel fee. Workshops and multi-day formats are quoted individually.
Does Thorsten Jekel show real live demos?
Yes – digital tools and AI tools are shown live on stage, not just on slides. The audience experiences first-hand what digitalization can do today and takes away concrete steps for their own daily work.
Is the keynote available in German or online as well?
Yes. The keynote is available in English and German – live on stage, online from the professional video studio or hybrid.
How far in advance should the keynote be booked?
Popular dates in spring and autumn are often taken six to twelve months ahead. Short-notice enquiries are still worth making, because dates regularly open up when events move. Four weeks of lead time are enough for the content alignment.
What is the difference between a keynote and a workshop?
The keynote opens doors: in 45 to 90 minutes it creates a shared picture of digital transformation and removes reservations. The workshop moves into implementation – small group, your own use cases, concrete results by the end of the day. Many clients combine both on the same event day.
Is the keynote tailored to our industry and our systems?
Yes. Examples, live demos and language follow your industry and your IT landscape – a digital transformation keynote for banks looks different from one for manufacturing, retail or associations. The briefing call is the basis: the core messages stay, the evidence is exchanged.
Can the keynote be combined with moderation or a panel?
Yes. A moderated question and answer session, a panel discussion or moderation of the entire event day can follow the keynote. That saves a second fee and keeps your event on one thread.
What technology is needed on site?
A projector or screen with an HDMI connection, a stable internet connection and a wireless microphone are enough for the live demos. Laptop, adapters and presenter remote are brought along. For online formats the signal comes from a professional video studio.
Ready?
