Digital transformation keynote · Live, online and hybrid
Digital transformation keynote: digitalization that works in everyday business
Keynote and impulse talk on digitalization and digital transformation for congresses, conferences, kickoffs and management meetings – hands-on, with humor and steps your team can apply from Monday.
Key takeaways
- Digital transformation keynote with Thorsten Jekel: digital transformation translated into workflows your audience recognizes – as a 45 to 90 minute keynote or a shorter impulse talk, in English or German, on site, online or hybrid.
- Tools, not buzzwords: paperless processes, Microsoft 365, mobile work and digital collaboration are shown live – based on 38 years of practice in IT and business leadership.
- Matched to your digital maturity: in a preparatory call we clarify where your organization stands today – from fax machine to cloud – and start exactly there.
- Clear costs: keynote €6,900 plus VAT, plus a €500 travel allowance.
- Experience across industries: Coca-Cola, Rodenstock, Lufthansa Cargo, DATEV and numerous German cooperative banks.
What the digital transformation keynote covers.
No two digital transformation keynotes are alike: occasion, industry and your audience's level of digitalization determine the mix. Your program is built from these six topic areas:
Understanding digital transformation
What digitalization really means for your business model – beyond slogans and hypes.
Change that works
Why digitalization projects fail and how change succeeds: brain first, then technology.
Live demos on stage
Digital tools experienced live instead of on slides – your audience sees immediately what is possible today.
Bringing people along
How to win over even tech skeptics – with humor, respect and comprehensible first steps.
Productivity in everyday work
How teams measurably save time with digital tools – from Outlook to digital collaboration.
Outlook: AI in digital transformation
How Artificial Intelligence accelerates digitalization – and how to get started sensibly now.
Who the digital transformation keynote is for.
Banks & financial services
General meetings, client events and leadership conferences – with deep understanding of cooperative banks and savings banks.
Mid-market companies
Kickoffs, annual openings and client events – digitalization made understandable for teams without a tech background, with immediately actionable steps.
Corporations & associations
Congresses, conferences and management meetings – in English or German, also as opening or closing keynote.
Experience the keynote live.
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More InformationClosing keynote at Volksbank Raiffeisenbank Fürstenfeldbruck (in German)
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More InformationOnline talk on hybrid leadership from the professional video studio (in German)
What clients say about the keynote.

★★★★★
I got to know Thorsten Jekel as a speaker, moderator and project partner, and I particularly value his ability to convey digitalization and the use of new technologies in a very practical way.

★★★★★
A pioneer and role model for digitalization in companies. 'Brain first, then technology' epitomizes his working method.
Formats & fee.
- Keynote, 45 to 90 minutes: €6,900 plus VAT, plus €500 travel allowance – the classic for congresses, annual kickoffs or customer days.
- Impulse talk, from 20 minutes: a compact prompt on digital transformation when the agenda is tightly packed.
- Workshop, half or full day: your team puts the first digitalization steps into practice straight away; quoted individually.
- Online or hybrid: streamed from Thorsten Jekel's own video studio in broadcast quality – for distributed teams and multiple sites.
Press photos, bio and tech rider for your event planning are ready under Downloads for organizers. How to win over skeptics is covered in the article How does a digital transformation talk win over tech skeptics?
How your digital transformation keynote works.
Five steps lead from your enquiry to putting the ideas into practice after the talk. For you, that means early clarity on content, cost and effort – on your side, preparation usually takes less than two hours.
- Introductory call at no cost: half an hour is enough to discuss the occasion, your audience, the goal and the date. You also find out whether a keynote, an impulse talk or a workshop serves your digitalization goals best.
- Written proposal, date on hold: fee, travel costs and services are set out in writing. Your preferred date stays reserved until you have decided – with no obligation.
- Digital briefing about four weeks ahead: in a video call we align industry, level of digitalization, the systems you use and the right practical examples. The keynote is tailored on that basis – nothing off the shelf.
- Rehearsal and stage: before the start we check sound, light and above all the internet line, because the tools run live. Time for conversations with your participants is planned around the talk.
- From talk to daily work: your participants receive an overview of the tools shown and concrete first steps. On request, a deep-dive workshop or support for your digitalization project follows.
Frequently asked questions.
How long is the keynote?
As a keynote, 45 to 90 minutes – depending on how much room your agenda gives digital transformation. If the program is tight, an impulse talk from 20 minutes is enough. If your team should move straight into implementation, a half-day or full-day workshop follows.
Does our audience need to be tech-savvy?
No. The keynote is deliberately made for people without a tech background – from general meetings to management meetings. Those who want more depth find it in the live demos and in a follow-up workshop.
What does the digital transformation keynote cost?
Thorsten Jekel charges €6,900 plus VAT for a keynote, plus the €500 travel allowance. Workshops and formats spanning several days receive their own proposal.
Are digital tools demonstrated live?
Yes – digital tools and AI tools are shown live on stage, not just on slides. The audience experiences first-hand what digitalization can do today and takes away concrete steps for their own daily work.
Is the keynote available in German or online as well?
Yes. The digital transformation keynote is delivered in English or German – on stage, as an online talk from Thorsten Jekel's own video studio, or hybrid for mixed audiences.
How far in advance should the keynote be booked?
In spring and autumn, the most requested dates are often booked six to twelve months ahead. Short-notice enquiries are still worthwhile – postponed events regularly free up dates. For the content, four weeks of lead time are enough.
Keynote or workshop – which fits our digitalization project?
In 45 to 90 minutes the keynote creates a shared picture of digital transformation and reduces reservations. In the workshop a small group works on its own processes and leaves with concrete results. Both formats are often combined on one event day – for example the keynote for everyone, followed by the workshop for the project team.
Is the keynote tailored to our industry and our systems?
Yes. Examples, live demos and language follow your industry and your IT landscape – a digital transformation keynote for banks looks different from one for manufacturing, retail or associations. The briefing call is the basis: the core messages stay the same, the examples come from your world.
Can Thorsten Jekel also moderate a panel or the whole event day?
Yes. After the keynote Thorsten Jekel can moderate a question round, lead a panel or host the entire event day. Everything comes from one source, and you save an additional moderation fee.
What technology does the keynote need on site?
A projector or large screen with HDMI, a wireless microphone and a stable internet connection are all it takes – the latter matters because the digital tools run live. Thorsten Jekel brings his own laptop, adapters and presenter. Online talks are broadcast from his video studio.
Ready?
