{"id":124,"date":"2026-09-01T08:00:00","date_gmt":"2026-09-01T08:00:00","guid":{"rendered":"https:\/\/thorsten-jekel.de\/?p=124"},"modified":"2026-09-01T08:00:00","modified_gmt":"2026-09-01T08:00:00","slug":"which-ai-fits-your-company","status":"publish","type":"post","link":"https:\/\/thorsten-jekel.de\/en\/which-ai-fits-your-company\/","title":{"rendered":"Which AI Fits Your Company? A Practical Decision Guide"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Key Takeaways<\/h2>\n\n\n<ul class=\"wp-block-list\"><li>The question is not which AI is best \u2013 but which fits your processes, data and people.<\/li><li>Four criteria decide: integration into the daily workflow, data protection, model quality for your tasks, cost per user.<\/li><li>Many companies do well on two tracks: an integrated solution for the many, specialist tools for the pros.<\/li><li>A moderated selection workshop prevents the most expensive decision: the postponed one.<\/li><\/ul>\n\n\n<p class=\"wp-block-paragraph\">\u201cChatGPT, Copilot or something European?\u201d \u2013 I hear this question after almost every keynote. My answer disappoints headline fans: there is no best AI. There is only the best AI for your situation \u2013 and a clear path to finding it.<\/p>\n\n\n<h2 class=\"wp-block-heading\">Which Criteria Really Count in AI Selection?<\/h2>\n\n\n<ul class=\"wp-block-list\"><li>Integration: an AI inside the familiar workflow beats a better AI in an extra window.<\/li><li>Data protection and compliance: where does the data flow, what does the DPA say, what does your industry require?<\/li><li>Task fit: texts, analysis, coding, research \u2013 models have measurably different strengths.<\/li><li>Total cost: licenses are the smallest item \u2013 training and process adaptation decide the return.<\/li><\/ul>\n\n\n<h2 class=\"wp-block-heading\">Why Is the Two-Track Strategy Often the Smartest?<\/h2>\n\n\n<p class=\"wp-block-paragraph\">Because breadth and peak need different tools: for the many, a low entry barrier and integration count \u2013 solutions in the office environment score here. For specialists in marketing, development or analytics, powerful dedicated tools or platforms with model choice are worth adding. What matters is a shared framework: guardrails, data rules and knowledge exchange across tool boundaries.<\/p>\n\n\n<h2 class=\"wp-block-heading\">How Do You Make the Decision in a Structured Way?<\/h2>\n\n\n<p class=\"wp-block-paragraph\">In three steps, ideally as a moderated workshop: First, collect the ten most important use cases \u2013 from real everyday work, not brochures. Second, test two or three candidates on exactly these cases, with the same tasks. Third, decide and communicate \u2013 including the rules on what is allowed with which data. After one day you have what months of market watching do not deliver: a decision your team supports.<\/p>\n\n\n<p class=\"wp-block-paragraph\"><strong>Planning an event?<\/strong> As a keynote speaker for artificial intelligence, digitalization and Microsoft 365, I bring technology topics to the stage in a way that sticks \u2013 hands-on, entertaining and immediately actionable. <a href=\"https:\/\/thorsten-jekel.de\/en\/\">Here you will find an overview of my keynotes<\/a>.<\/p>\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions (FAQ)<\/h2>\n\n\n<h3 class=\"wp-block-heading\">How often should the tool decision be reviewed?<\/h3>\n\n\n<p class=\"wp-block-paragraph\">Once a year thoroughly \u2013 the market moves fast. But: switch only for clear added value. Well-practiced usage beats the newest model almost every time.<\/p>\n\n\n<h3 class=\"wp-block-heading\">What about European and open-source alternatives?<\/h3>\n\n\n<p class=\"wp-block-paragraph\">They belong in every selection \u2013 especially with high data protection requirements or a desire for digital sovereignty. Even self-hosted models are realistic for mid-sized companies today.<\/p>\n\n\n<h3 class=\"wp-block-heading\">Can this selection process be part of an event?<\/h3>\n\n\n<p class=\"wp-block-paragraph\">Yes \u2013 the combination has proven itself: the keynote for everyone in the morning, the selection workshop with the decision circle in the afternoon. One day connects orientation and decision.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>ChatGPT, Copilot or a European alternative? Four criteria, a two-track strategy and the workshop path to an AI decision your team supports.<\/p>\n","protected":false},"author":1,"featured_media":102,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kuenstliche-intelligenz"],"_links":{"self":[{"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/posts\/124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/comments?post=124"}],"version-history":[{"count":1,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/posts\/124\/revisions"}],"predecessor-version":[{"id":305,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/posts\/124\/revisions\/305"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/media\/102"}],"wp:attachment":[{"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/media?parent=124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/categories?post=124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thorsten-jekel.de\/en\/wp-json\/wp\/v2\/tags?post=124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}